NME magazine dumping its print edition after 66 years of music royalty
To focus on its "digital" audience; which is never a good thing.
LONDON (AP) — British music magazine NME, which helped mold musical tastes for several generations, will stop publishing its weekly print edition.
Publisher Time Inc. UK said Wednesday that it will be "focusing investment on further expanding NME's digital audience." The final weekly edition will appear Friday.
Founded in 1952 as New Musical Express, the magazine became essential reading for fans and a coveted platform for musicians through the eras of Beatlemania, prog-rock, punk, indie and more.
News of its print demise triggered a wave of nostalgia from fans and bands with many tweeting images of their favorite covers and the hashtag #RIPNME.
Singer-songwriter Billy Bragg tweeted: "When I first started out, my ambitions were to make an album, tour America and be on the cover of the New Musical Express."