Weird Tinder program will pair college students from rival schools
Tinder is going full-blown Romeo and Juliet on our asses with a new matching program called “TinderU,” where college students from rivaling schools can match, message, and possibly fall in star-crossed love.
Or talk a lot of trash and dig existing rivalries deeper into the ground.
TinderU launches November 17 and runs through November 24 in accordance with college football Rivalry Week, and during those eight days students using Tinder who “enroll” in TinderU will be prompted to swipe on enemy students. Tinder scrapped their distance rules and will allow rivaling college students to match even if they’re on opposite coasts.
How Tinder went about doing this was they analyzed the top 300 accredited 4-year colleges and universities based in the U.S. and matched up long-standing, historically competitive rivalries like OSU v. Michigan, Auburn v. Alabama, Arizona v Arizona State, Oregon v. Oregon State, USC v. Notre Dame, and Clemson v. South Carolina.
Sorry, local swipers at CSU, you’re not included. But there is a TinderU for University of Northern Colorado x Northern Arizona University.
Matching on TinderU might be the greatest idea since Netflix and Chill because there’s an inherent tension between both matchers, and at the end of Rivalry Week there will be a winner, a loser, and the possibility for some major cathartic release from the stresses of competition. Especially if you happen to have tickets to the big game.
“Win or lose, you can still score big on TinderU,” says the company in an official release for the program.
While using TinderU, students will still be able to see other users at their own school and general randos around town, but there are expanded matches at the rival university, adding fuel to the fire.
Tinder even playfully suggests trying to schmooze your TinderU rivalry match for their game-day strategy, which might not land you a long-term boo but could prove your stripes to your future alma matter.
“All’s fair in love and war,” says reps from Tinder… making us believe the employees at this hook-up app have suddenly started reading Shakespeare and John Lyly poetry, and want to refresh their rep into one that is deep, romantic, and epic.
But we all know how Romeo and Juliet ends.