Yeah, we were getting pretty sick of just watching music videos, too. Somebody must have taken the hint we jab out every morning: “I just wish we could click some coded buttons more during music videos.” That's about the extent of our contributions to society.

Wouldn’t you know it though, the British rock dreamboats in Coldplay have our back; just as we knew they would.

Yeah, we were getting pretty sick of just watching music videos, too. Somebody must have taken the hint we jab out every morning: “I just wish we could click some coded buttons more during music videos.” That's about the extent of our contributions to society.

Wouldn’t you know it though, the British rock dreamboats in Coldplay have our back; just as we knew they would.

Last Wednesday, while every other American was trying to sneak out of the doors early to beat traffic and start the process of excess early, one of the best selling rock bands of 2014 released an new interactive fantasy video for its single “Ink” – off of its new album “Ghost Stories” (an album that has already sold more than 2 million units worldwide).

The choose-your-own adventure was created by Interlude, which is the same company behind Wiz Khalifa’s night-defining video “Stayin’ Out All Night.” One can only imagine the company is just getting started pulling out stops to conquer the music video experience. Wheee!

Coldplay said this about the release via its site:

“You can plot your own storyline through the interactive, animated tale about a lost traveller who journeys to the edges of the world in search of his lost love. Viewers can make real-time choices throughout the video, altering its outcome – with more than 300 possible journeys available.”

300 possible journeys? Challenge accepted!