It has begun: the avalanche of "don't smoke and drive" campaigns. But instead of taking a staunch "drive high and you're dead, bro" approach, Colorado ad companies are taking a much more hilarious, lighthearted approach to the subject. And we just feel like commercials really get us, man.

It has begun: the avalanche of "don't smoke and drive" campaigns. But instead of taking a staunch "drive high and you're dead, bro" approach, Colorado ad companies are taking a much more hilarious, lighthearted approach to the subject. And we just feel like commercials really get us, man.

The commercials feature stoners in typical adorable stoner conundrums, such as succumbing to the munchies or forgetting the propane for a gas grill, but warn that while being high is all sorts of legal, driving high is no good. It's like they're one of us or something.

The commercials will be airing on local channels from March 10 through April 14 in Denver, Boulder, and Grand Junction, but we're just going to show you them all right here, right now.