The group has been added to the annual "hate map," so, now you know …

You know that one social media friend of yours, the one you haven’t spoken to in real life for decades who consistently shares articles from Breitbart about ‘immigration reform’ and what Tila Tequila is up to before going to work at the local Target? Non-ironically? It might not be that they’re full of hate, per se, just extremely misguided and easily manipulated.

But then they put up something and hashtag it with #AllLivesMatter — or even worse, #WhiteLivesMatter — as if they’ve been completely absent from reality for the past 5 years. You see this and feel like slapping your own face until it’s black and blue to make the mental pain go away. You then ask yourself: “How can people operate on this level?”

This kind of shit isn’t flying with the Southern Poverty Law Center (SPLC) anymore. It’s cracking down on the whole #WhiteLivesMatter thing after a group of wayward souls congregated in front of the NAACP headquarters, sporting confederate flags and trying real hard not to make out with their sisters.

In its annual “hate map” (which tracks the spread of hate groups across the United States), the SPLC is adding #WhiteLivesMatter to the list, plain and simple.

"We are listing them because they are clearly white supremacists," Heidi Beirich, head of the SPLC's Intelligence Project, told VICE News. “Their motto should be 'only white lives matter.'"

The group is an apparent backlash over that whole #BlackLivesMatter thing. You know, the one that has nothing to do with what anyone says it has things to do with and really just wants black people to be treated like everyone else?

Rebecca Barnette, the supposed spokesperson for the WLM movement, who is also vice president of the women's chapter of the Aryan Strikeforce, claims that she and her people are attempting to “create a new world” for white people and is afraid that the Jews and Muslims are in cahoots to eradicate her pale skinned peers. And that #BlackLivesMatter is behind all killings of cops in the nation. Because all of that clearly makes sense.

"White genocide is a phenomenon where mass third world immigration, integration by force and 24/7 race mixing propaganda are being promoted in all and only white countries to turn them non-white," the group’s website confusingly states.

But while the move by the SPLC will only serve as a a viral one to will provide fodder for water-cooler breakroom debates, it doesn’t do much except increase the visibility of the group and how stupid it is. There really isn’t strict guidelines to the ‘hate list’ and its effect on groups around the nation is questionable.

Some even go so far as to say the law center and its tactics cross the line into harassment and abuse from the other side.

“SPLC is a self-appointed ‘hate group’ watchdog that produces a libelous and deceptive list of people and organizations who are deemed to be ‘hateful,’” says former Ohio Secretary of State Ken Blackwell. “While there are no clearly stated criteria for groups being on this ‘hate’ list, the SPLC’s specialty is the targeting and slandering of conservatives and conservative groups."

Which might be the case for one or a few of the 892 groups the SPLC have nominated around the U.S., but it’s pretty clear that anything, or anyone, proudly proclaiming #WhiteLivesMatter is a bit off their rocker. The movement isn’t a necessary one, and since when in our history have white lives not mattered?

Why is this such a hard concept for people?