It started as a joke. Now, it’s taking over the whole scene.

It’s called Rule 34 of the Internet: pornography or sexually related material exists for any conceivable subject. And while people have been filming adult versions of famous cinema since the ‘80s, the porn parody industry has exploded over the last few years. And it’s become way more than just a dude in a cheap Yoda mask plowing some lady in a gold bikini — the parody genre has become one of the fastest growing, most expensive and well known sections around. How the hell did that happen?

Crunching the Numbers

So 61 percent of all porn users are 18-34, and it’s 75 percent male. This demographic has had Internet-accessible porn for most of their self-pleasuring career, and stats show that these gentlemen are notorious for trying new things. When “Not the Bradys XXX” hit the scene in ‘07, it got mainstream media attention and introduced this entire generation to parody porn, the frequency of searching for terms like “parody” and “porn spoof” skyrocketed. The genre was famously called “the new gold rush” of the industry — just two years later, the Oscars of porn added two new categories for “Best Parody.”

Big Industry

Fueled by massive interest, big-name porn production companies now have entire branches of their production dedicated to parodies. Vivid Entertainment has a “Superhero” movie line, including “Batman XXX,” which is the best-selling and most rented porno of 2010. Hustler has their “This Ain’t…” line, which gives us naked, humping versions of Duck Dynasty, Fox News, and Hell’s Kitchen. And these films aren’t just shot in an afternoon — “This Ain’t Avatar XXX” was the most expensive movie that Hustler’s ever produced. On average, parodies cost ten times more but end up making three times more money.

The Future

Game of Thrones. Ronda Rousey. Caitlin Jenner. The industry is so well financed and supported by massive page views that literally anything (pop culture, movies, TV shows, famous figures) is turned into a porn parody a few months after it becomes famous. And now, even before something happens, there’s a parody: “Batman V Superman XXX” came out nine months before the real movie was scheduled to arrive at theaters. If you can dream it up, they’ve probably already made a parody of it. Rule 34 has never been so real — or well produced.

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Porn by the Numbers

Every 39 Minutes

… a new porno is created in the US

25%

… of all search queries are related to pornography

$3,075.64

… amount of money spent on pornography on the Internet per second

$16.9 Billion

… annual loss in wasted time from employees watching porn at work

Source: PornHub

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