Going out is expensive, but how expensive exactly?
Going out is so expensive. What’s worse is half of the time we’re out it’s just a sulking group standing around tickling phones, looking for something else to do; and the other half is worse, where we’re so booze-hammered tanked we can’t even remember why we’re out damaging our eardrums in the first place.
We’re kidding, it’s not that bad (sometimes), but when the reality hits us at the end of the month about how much drainage our bank account went through is when it hurts the most. But how much exactly? The fine folks over at Eventbrite figured that out for us, sort of, by analyzing over 10,000 nightlife events in six top metropolitan cities. Unfortunately Denver wasn’t one of them, but Austin is kind of like Denver’s cooler step-brother — taking their facts and relating them to our own city is probably the closest we’ll get …
So the average goer spends around $80 dollars a night on tickets, drinks, a sober ride and snacks. It's way cheaper than a DUI and certainly lower than anyone in this office anticipated — considering we've had breakfast tabs twice as big as that on a Wednesday before. Still, neat suff!
What's more interesting is the breakdown of certain genre behavior and how they relate to one another. Turns out country fans are booze-hounds, EDM ragers don't like to drug and drive, hip-hop fans love to dance and indie fans are liars:
Across all six cities, music events reign supreme as the most popular type of nightlife event, with EDM and Hip Hop/Rap shows selling the most music nightlife tickets (40% and 31% of all music tickets, respectively). While music may be a universal favorite, fans of various genres definitely have some unique preferences when it comes to drinks, transportation, and late night snacks:
79% of country fans have 3+ drinks when they go out (vs 64% average)
57% of EDM fans use ridesharing apps (vs 46% average)
59% of hip hop/rap fans go out to “get their groove on” (vs 50% average)
68% of indie fans go out to enjoy the culture (vs 58% average)